Skip to content

Lead stages (rep view)

On Leads you primarily see Qualification:

QualificationWhat it usually means
NewOn your list; not worked yet
AttemptingYou logged a first interaction
Contact InfoReachable contact confirmed
MQL QualifiedFit and interest confirmed
SQL QualifiedDemo-ready
DisqualifiedStopped with a reason
ConvertedDeal(s) created

Use Add interaction for touches. Use Convert to deal when you are ready to open the POS deal (and optional addons). Full details: Inside-sales flow.

Your manager can still configure visit outcome labels per campaign. On many pharmacy campaigns you may still see:

StageWhat it usually means for you
NewOn your list but not visited yet
IntroFirst visit or introduction done
DemoDemo delivered
TrialOutlet trying the product
Follow-upOngoing pursuit
NegotiationPricing or terms discussion
Deployment / Go-live supportPost-sale rollout
Won / LostLegacy closed labels — prefer deal / deployment outcomes

Update campaign stage when you log an interaction only if your campaign still uses those fields — that feeds some Reports tabs.

For the full manager reference, see Lead lifecycle stages.

Closing a sale is deployment Won (or an addon deal Won), not a lead Qualification. See Inside-sales flow.